What is the Difference Between Private Label Clothing and White Label Clothing

What is the Difference Between Private Label Clothing and White Label Clothing

Private label apparel is conceptually different from white label apparel. White-label products are also produced by third-party manufacturers, but they are typically not customized for a specific retailer or brand, but are sold as generic products to multiple retailers or brands. In contrast, private-label apparel is agreed upon specifically for a particular retailer or brand and has a higher degree of uniqueness and brand association.